vivacom.bg
Confidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.
The kit
Brand colours
Click a colour to copy its hex.
Fonts
- Headline case
- none
- Headline tracking
- normal
- Headline weight
- bold
Logo
The wordmark 'VIVACOM' in a bold, custom sans-serif font featuring sharp geometric cuts on letterforms like 'A' and 'M'.
Sampled from the mark
- Source
- jsonld-org
- Lightness
- 0.00
- Transparent
- yes
The page we read
The capture every value above was read from. Its top, at readable scale.

The read
The company
Positioning
Vivacom is a leading Bulgarian telecommunications provider delivering high-speed 5G mobile network access, optical fiber internet, and EON digital television. The brand serves consumers and businesses across Bulgaria looking for reliable connectivity, modern smart devices, and integrated home and mobile entertainment packages. Vivacom distinguishes itself through comprehensive high-speed network coverage and exclusive content ecosystems like EON TV.
Who it is for
Consumers and business clients in Bulgaria seeking high-speed 5G mobile services, optical internet, digital TV, and modern personal devices.
Values
ConnectivityInnovationAccessibilityCustomer FocusLook and feel
Rounded corners, dense layout, corporate, commercial.
Reads as
corporatecommerciale-commercemoderngrid-focusedRecurring motifs
yellow tag overlayssubtle section dividing rulesteal accent bars above section category titles- Theme
- light
- Corners
- rounded
- Density
- dense
- Borders
- solid
- Shadows
- subtle
- Gradients
- no
- Icons
- outlined
- Illustration
- flat
- Photography
- full-color
- Imagery shows
- smartphones, wearables, smart TVs, lifestyle models, promotional device mockups
- Imagery composition
- clean product cutouts on neutral/gradient backgrounds, studio product shots, sports action stills
- Imagery grading
- vivid, high-contrast, bright commercial studio lighting
Motion
Smooth, functional slide and fade transitions across carousel components and navigation banners.
Signature effects
600ms opacity and transform crossfades on slider content500ms border color animations on carousel pagination controls300ms slide-down header revealsLibraries detected
swiper- Intensity
- subtle
- Speed
- fast
- Easing
- Standard ease and ease-in-out curves for content transitions
- Scroll animations
- no
- Hover effects
- yes
- Honours reduced motion
- no
Voice
The voice reads Professional, Direct, Modern, Promotional.
Tone
ProfessionalDirectModernPromotionalVoice
AuthoritativeAccessibleCustomer-centricWords it uses
5GEONоптичен интернетмобилни плановеВиж повечеWords it avoids
slowoutdatedlegacy- Calls to action
- Action-oriented, short direct imperative phrases like 'Виж повече' (See more).
- Headline case
- sentence
- hero headline
- Urgent and promotional around events and device launches
- product page
- Clear, informative, and value-focused
- CTA
- Direct and action-driven
The recordwhat we measured, and how sure we are
How the brand reads
Vivacom provides mobile, fixed-line internet, and digital television services in Bulgaria, featuring 5G mobile plans and EON entertainment platform access.
Known for
5G Network CoverageEON Digital TVHigh-speed Fiber InternetSmartphones and Tablets DealsDesign personality
Clean, vibrant, and accessible light-theme telecom portal emphasizing rich blue interactive accents, bright status tags, and light neutral content backgrounds.
Design conventions
Light gray card backgroundsHigh-contrast primary action buttonsPromotional slider carouselsStandardized UI component transitionsWriting style
Direct, concise sentence-case headlines focusing on clear benefits, tech specifications (5G, fiber optic speed), and immediate promotional callouts.
Audience, inferred
Bulgarian households, tech consumers, and business subscribers searching for high-speed telecommunications and entertainment solutions.
Values, inferred
ConnectivityInnovationAccessibilityCustomer FocusApplying the brand
Use a clean light background (#F8F8FA) with sharp dark gray text (#363738). Accent key calls to action using vibrant blue (#1032CF) or cyan-blue (#00AAFF), reserving bright yellow (#FFD800) and mint (#0CF0AF) for highlight badges or tags. Keep visual layouts modular with distinct UI cards and smooth content carousels.
Spacing and accessibility
- Base unit
- 8px
- Scale
- 0.5 · 1 · 2 · 3 · 4 · 6 · 8
- Content margin
- 24px
- Contrast target
- AAA
- Minimum font size
- 16px
- Colourblind safe
- yes
How this was read
- Platform
- Generic
- Overall confidence
- 0.77
- Font confidence
- 1.00
- Schema version
- v2
The score was built from
Logo found (jsonld-org)Primary color extractedSecondary color extractedFonts found: ManropeCompany name found: vivacom.bgConfidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.
Read something wrong? Sample it again — this page follows within 15 minutes.
Confidence per field · 23 fields
- description
- 0.00
- industry
- 0.00
- tagline
- 0.00
- accessibility.contrast_target
- 0.85
- audience
- 0.85
- background
- 0.85
- brand_intelligence
- 0.85
- contrast
- 0.85
- copywriting
- 0.85
- font_availability
- 0.85
- fonts
- 0.85
- logo_description
- 0.85
- motion
- 0.85
- name
- 0.85
- palette
- 0.85
- positioning_statement
- 0.85
- primary
- 0.85
- secondary
- 0.85
- text
- 0.85
- tone
- 0.85
- values
- 0.85
- visual_style
- 0.85
- voice
- 0.85
Get this as JSON
GET /v1/brands/vivacom.bg
curl https://api.extractbrand.dev/v1/brands/vivacom.bg \
-H "Authorization: Bearer YOUR_API_KEY"Sampled from vivacom.bg on . Own this brand? Claim it or report this page.