
Verbate - Video Surveys for Qualitative Market Research
Confidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.
The kit
Brand colours
Click a colour to copy its hex.
Fonts
- Headline case
- none
- Headline tracking
- normal
- Headline weight
- regular
Logo
on darkThe Verbate logo consists of lowercase sans-serif typography accompanied by a play-button icon embedded with soundwave or stacked bars.
Sampled from the mark
- Source
- og-image
- Lightness
- 0.22
- Transparent
- no
- Plate colour
- #e31866
The page we read
The capture every value above was read from. Its top, at readable scale.

The read
The company
Positioning
Verbate helps researchers capture authentic customer emotions by leveraging video surveys for qualitative market research. Designed for enterprise insights teams and research agencies, Verbate transforms static survey data into human video stories. By allowing participants to record video responses anywhere, Verbate bridges the gap between raw quantitative data and deep emotive understanding.
Who it is for
Qualitative market researchers, consumer insights leads, and product strategy teams.
Values
Human-centric insightEmotive depthGlobal accessibilitySpeed to clarityLook and feel
Rounded corners, spacious layout, vibrant, accessible.
Reads as
vibrantaccessiblemodernhuman-centricengagingRecurring motifs
world map graphic composed of magenta fill with embedded profile photoslogo gridsdevice screen frames- Theme
- light
- Corners
- rounded
- Density
- spacious
- Borders
- solid
- Shadows
- subtle
- Gradients
- no
- Icons
- outlined
- Illustration
- flat
- Photography
- full-color
- Imagery shows
- user-generated video selfie responses, diverse people talking to camera, authentic everyday settings
- Imagery composition
- grid layouts, device mockups, full-bleed hero collage, circular testimonial crop
- Imagery grading
- natural, candid, unedited selfie lighting
Motion
Subtle and functional transitions: the hero headline and overlay fade in slowly on load, paired with continuous marquee testimonial scrolling and looping navigational cues.
Signature effects
2500ms hero typography color fade on load45000ms linear marquee slide loop2000ms looping directional arrow pulse- Intensity
- subtle
- Speed
- slow
- Easing
- long linear marquee loops and slow smooth ease transitions
- Scroll animations
- no
- Hover effects
- yes
- Honours reduced motion
- no
Voice
The voice reads Professional, Encouraging, Insightful, Modern.
Tone
ProfessionalEncouragingInsightfulModernVoice
AuthoritativeClarity-focusedEmpatheticWords it uses
video surveysemotive insightsqualitative researchbring research to lifeWords it avoids
focus group softwarestatic feedbacktext-only surveys- Calls to action
- Action-oriented and low-friction, focusing on account creation and demonstration.
- Headline case
- sentence
- hero headline
- Inspirational and benefit-driven, emphasizing engagement and vitality.
- navigation and meta tags
- Direct, functional, and value-oriented.
The recordwhat we measured, and how sure we are
How the brand reads
Verbate is a qualitative research platform that uses video surveys to deliver emotive customer insights.
Known for
Video surveysEmotive qualitative researchCustomer video insightsDesign personality
Clean, modern, light-mode interface with energetic pink accents and open layout.
Design conventions
Light neutral canvas backgroundVibrant high-contrast CTA accentsMinimalist navigation headerWriting style
Direct sentence-case headlines focusing on sensory, emotive verbs like 'see' and 'bring to life'.
Audience, inferred
Qualitative researchers and market research agency leads seeking rich consumer video responses.
Values, inferred
Human insightEmotive connectionQualitative rigorApplying the brand
Use a light-mode layout dominated by crisp #F9FAFB backgrounds. Feature vibrant pink (#E53460 / #FF4496) sparingly for primary callouts, titles, or highlight cards to mimic the platform's high-energy CTA accents.
Spacing and accessibility
- Base unit
- 8px
- Scale
- 0.5 · 1 · 2 · 3 · 4 · 6 · 8
- Content margin
- 24px
- Contrast target
- AAA
- Minimum font size
- 16px
- Colourblind safe
- yes
How this was read
- Platform
- Generic
- Overall confidence
- 0.77
- Font confidence
- 1.00
- Schema version
- v2
The score was built from
Logo found (og-image)Primary color extractedSecondary color extractedFonts found: LatoCompany name found: Verbate - Video Surveys for Qualitative Market ResearchConfidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.
Read something wrong? Sample it again — this page follows within 15 minutes.
Confidence per field · 23 fields
- description
- 0.00
- industry
- 0.00
- tagline
- 0.00
- accessibility.contrast_target
- 0.30
- contrast
- 0.30
- audience
- 0.85
- background
- 0.85
- brand_intelligence
- 0.85
- copywriting
- 0.85
- font_availability
- 0.85
- fonts
- 0.85
- logo_description
- 0.85
- motion
- 0.85
- name
- 0.85
- palette
- 0.85
- positioning_statement
- 0.85
- primary
- 0.85
- secondary
- 0.85
- text
- 0.85
- tone
- 0.85
- values
- 0.85
- visual_style
- 0.85
- voice
- 0.85
Get this as JSON
GET /v1/brands/verbate.com
curl https://api.extractbrand.dev/v1/brands/verbate.com \
-H "Authorization: Bearer YOUR_API_KEY"Sampled from verbate.com on . Own this brand? Claim it or report this page.