Salesforce

salesforce.com · sampled 2026-07-31 · confidence 0.94 stale — sampled 36 days ago

Confidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.

Is this your brand?

The kit

Brand colours

Click a colour to copy its hex.

primary

secondary

accent

background

surface

text

Fonts

Salesforce Sansdisplaycustom webfont

Headline case: none
Headline tracking: normal
Headline weight: bold

ITC Avant Gardebodycustom webfont

Logo

Sampled from the mark

#ffffff#00b3ff

Source: header-img
Lightness: 0.70
Transparent: yes

The page we read

The capture every value above was read from. Its top, at readable scale.

The read

The company

Positioning

Salesforce provides a unified AI, data, and Customer 360 platform designed to empower enterprises to leverage autonomous AI agents alongside human teams. Serving global enterprises and businesses seeking digital transformation, they help organizations streamline customer relations and operations. Salesforce stands apart by pioneering 'Agentic AI' integrations directly within the world's leading CRM ecosystem.

Who it is for

Enterprise leaders, IT decision-makers, operations managers, and business administrators seeking integrated AI CRM solutions.

Values

Autonomous InnovationHuman-AI CollaborationUnified Data ManagementEnterprise Platform Trust

Look and feel

Sharp corners, spacious layout, minimal, unstyled.

Reads as

minimalunstyledsystemclinical

Theme: light
Corners: sharp
Density: spacious
Borders: none
Shadows: none
Gradients: no
Illustration: none

Motion

Subtle and precise interactions featuring crisp hover responses and deliberate state transitions across navigation and interactive elements.

Signature effects

Quick interactive button and link hover transitionsElastic cubic-bezier feedback curves on interactive cards

Intensity: subtle
Speed: fast
Easing: Snappy spring curves with balanced ease-out transitions
Scroll animations: no
Hover effects: yes
Honours reduced motion: yes

Voice

The voice reads Authoritative, Visionary, Enterprise-grade, Empowering.

Tone

AuthoritativeVisionaryEnterprise-gradeEmpowering

Voice

ConfidentPioneeringResults-orientedStructured

Words it uses

Agentic EnterpriseCustomer 360AgentforceAI CRMAgents

Words it avoids

Legacy CRMManual DataChatbotDisjointed Data

Calls to action: Action-oriented and exploratory commands using clear verbs like 'Explore', 'Get started', or 'Build'.
Headline case: sentence

hero headline: Direct and confident proposition declaring market leadership.
navigation: Structured and capability-focused catalog of tools and platform features.

The recordwhat we measured, and how sure we are

How the brand reads

Salesforce is a leading cloud software platform providing CRM solutions, data integration, and autonomous AI agents through its Agentforce ecosystem.

Known for

#1 AI CRMAgentforceCustomer 360 PlatformEnterprise Cloud Computing

Design personality

Clean, airy, and structured with an expansive white backdrop that conveys professional clarity and high usability.

Design conventions

High-contrast white background layoutActionable navigation dropdowns by product utilityClear category hierarchy

Writing style

Uses direct claims of market leadership combined with crisp product framing ('Agentic AI CRM') and action-focused verbs.

Audience, inferred

Enterprise executives, sales leaders, operational managers, and technology architects.

Values, inferred

Autonomous InnovationHuman-AI CollaborationUnified Data ManagementEnterprise Platform Trust

Applying the brand

Maintain a crisp light-mode theme centered on a pure white background (#FFFFFF) with high-contrast text. Use structured layouts with bold, action-driven headlines in sentence case, reserving subtle contrast elements for key feature callouts and platform architecture diagrams.

Spacing and accessibility

Base unit: 8px
Scale: 0.5 · 1 · 2 · 3 · 4 · 6 · 8
Content margin: 24px
Contrast target: AAA
Minimum font size: 16px
Colourblind safe: yes

How this was read

Platform: WordPress
Overall confidence: 0.94
Font confidence: 1.00
Schema version: v2

The score was built from

Logo found (header-img)Primary color extractedSecondary color extractedFonts found: Salesforce Sans, ITC Avant GardeCompany name found: Salesforce

Confidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.

Read something wrong? Sample it again — this page follows within 15 minutes.

Confidence per field · 23 fields

description: 0.00
industry: 0.00
logo_description: 0.00
tagline: 0.00
accessibility.contrast_target: 0.85
audience: 0.85
background: 0.85
brand_intelligence: 0.85
contrast: 0.85
copywriting: 0.85
font_availability: 0.85
fonts: 0.85
motion: 0.85
name: 0.85
palette: 0.85
positioning_statement: 0.85
primary: 0.85
secondary: 0.85
text: 0.85
tone: 0.85
values: 0.85
visual_style: 0.85
voice: 0.85

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curl https://api.extractbrand.dev/v1/brands/salesforce.com \
  -H "Authorization: Bearer YOUR_API_KEY"

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Sampled from salesforce.com on 2026-07-31. Own this brand? Claim it or report this page.