The NBCUniversal wordmark paired with the iconic NBC peacock icon, rendered in clean white on a dark background.

NBCUNIVERSAL MEDIA

nbcuniversal.com · sampled · confidence 0.36 stale — sampled 36 days ago

Confidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.

Is this your brand?

The kit

Brand colours

Click a colour to copy its hex.

primary
secondary
accent
background
surface
Also on the page · 6 colours
#331f1e
#6c8ca1
#11122a
#52312a
#200a2e
#400094

Fonts

Rock SansBolddisplay
Headline case
none
Headline tracking
normal
Headline weight
bold
Rock SansNormalbody
The NBCUniversal wordmark paired with the iconic NBC peacock icon, rendered in clean white on a dark background.

The NBCUniversal wordmark paired with the iconic NBC peacock icon, rendered in clean white on a dark background.

Sampled from the mark

#ffffff
Source
jsonld-org
Lightness
1.00
Transparent
yes

The page we read

The capture every value above was read from. Its top, at readable scale.

NBCUNIVERSAL MEDIA's site as it was sampled

The read

The company

Positioning

NBCUniversal Media exists as a global leader in entertainment, news, and information, developing, producing, and marketing world-class content across film, television, and digital platforms. They serve a global audience seeking premiere cinematic experiences, news coverage, and live sports. What sets NBCUniversal apart is its vast portfolio of iconic brands—from Universal Pictures to NBC News and Telemundo—delivering unprecedented cultural reach and box-office milestones.

Who it is for

Global consumers, media partners, entertainment industry professionals, investors, and potential job seekers.

Values

Excellence in StorytellingGlobal ImpactInnovation in EntertainmentCultural Relevance

Look and feel

Sharp corners, spacious layout, gradients, cinematic, corporate.

Reads as

cinematiccorporatemodernentertainmentdark mode

Recurring motifs

faint dot grid matrixcolorful bottom accent borders on cardsvertical bar indicators
Theme
dark
Corners
sharp
Density
spacious
Borders
none
Shadows
none
Gradients
yes
Icons
outlined
Illustration
none
Photography
full-color
Imagery shows
cast ensembles, media thumbnails, promotional event stills, lifestyle shots
Imagery composition
full-width hero section, rectangular article cards, tight framing
Imagery grading
rich, vibrant, high-contrast natural hues

Motion

Smooth, deliberate corporate reveals: section headers fade in gradually while content thumbnails, image boundaries, and typography adjust with custom easing curves.

Signature effects

Headline opacity and line-height fadesThumbnail margin slide-in transitionsProgressive vertical scroll-line fill

Libraries detected

gsap
Intensity
subtle
Speed
moderate
Easing
Custom ease curves featuring smooth acceleration and decrescendo ease-in-out transitions
Scroll animations
yes
Hover effects
no
Honours reduced motion
no

Voice

The voice reads Authoritative, Corporate, Prestigious, Informative.

Tone

AuthoritativeCorporatePrestigiousInformative

Voice

OfficialDirectImpactfulProfessional

Words it uses

Global Box OfficeInsider AccessClear the SheltersLeadershipBrands

Words it avoids

CheapDisruptiveGuaranteedGimmick
Calls to action
Action-oriented and descriptive navigational prompts like 'Explore all Brands' or 'Follow us on LinkedIn'.
Headline case
title
hero headline
Impactful news delivery focusing on high-profile corporate and box-office milestones
navigation and footer
Clean, direct corporate orientation
The recordwhat we measured, and how sure we are

How the brand reads

NBCUniversal is a premier global media and entertainment conglomerate operating motion picture studios, television networks, news organizations, and theme parks worldwide.

Known for

Universal Pictures theatrical releasesNBC News and broadcast televisionTelemundo sports and news coverageUniversal Destinations & Experiences

Design personality

Cinematic and premium dark-mode aesthetic dominated by deep blacks (#020101) with sharp contrast, polished typography, and dark subtle slate highlights.

Design conventions

Dark-mode background with high-contrast light imagery and textGrid layout displaying press releases and news items sorted by dateCorporate leadership and brand portfolio showcase navigation

Writing style

Formal corporate journalese using factual, milestone-driven headlines with explicit dates and precise organization tags.

Audience, inferred

Global consumers, media executives, press, and prospective corporate candidates.

Values, inferred

Excellence in StorytellingGlobal ImpactInnovation in EntertainmentCultural Relevance

Applying the brand

Design slides with a sleek dark-mode aesthetic using a primary background of near-black (#020101). Use bright white (#FEFEFE) for primary text headers, accented by deep electric blues (#3860BE) and rich purples (#400094) for key highlights or callouts to mirror their primary visual tone.

Spacing and accessibility

Base unit
8px
Scale
0.5 · 1 · 2 · 3 · 4 · 6 · 8
Content margin
24px
Contrast target
AAA
Minimum font size
16px
Colourblind safe
yes

How this was read

Platform
Generic
Overall confidence
0.36
Font confidence
0.00
Schema version
v2

The score was built from

Logo found (jsonld-org)Primary color extractedSecondary color extractedFonts found: Rock SansBold, Rock SansNormalCompany name found: NBCUNIVERSAL MEDIA

Nothing could fill

font_availability

Confidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.

Read something wrong? Sample it again — this page follows within 15 minutes.

Confidence per field · 19 fields
description
0.00
industry
0.00
tagline
0.00
font_availability
0.30
accessibility.contrast_target
0.85
audience
0.85
brand_intelligence
0.85
colors
0.85
contrast
0.85
copywriting
0.85
fonts
0.85
logo_description
0.85
motion
0.85
name
0.85
positioning_statement
0.85
tone
0.85
values
0.85
visual_style
0.85
voice
0.85

Get this as JSON

GET /v1/brands/nbcuniversal.com

curl https://api.extractbrand.dev/v1/brands/nbcuniversal.com \
  -H "Authorization: Bearer YOUR_API_KEY"
Read the quickstart

Or sample your own site →

Sampled from nbcuniversal.com on . Own this brand? Claim it or report this page.