A red wave-like mark featuring a stylized geometric shape alongside the uppercase typography 'BROADCOM'.

Broadcom Inc.

broadcom.com · sampled · confidence 0.83 stale — sampled 35 days ago

Confidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.

Is this your brand?

The kit

Brand colours

Click a colour to copy its hex.

primary
secondary
accent
background
surface
text
Also on the page · 7 colours
#e8e8eb
#d9d7dd
#c8dae3
#261d3f
#4b3f64
#15142d
#5e96b3

Fonts

Interdisplaycustom webfont
Headline case
none
Headline tracking
normal
Headline weight
bold
A red wave-like mark featuring a stylized geometric shape alongside the uppercase typography 'BROADCOM'.

A red wave-like mark featuring a stylized geometric shape alongside the uppercase typography 'BROADCOM'.

Sampled from the mark

#c00020#ffffff#e00020#ffe0e0#e02040
Source
favicon
Lightness
0.24
Transparent
yes

The page we read

The capture every value above was read from. Its top, at readable scale.

Broadcom Inc.'s site as it was sampled

The read

The company

Positioning

Broadcom exists to power the world's modern infrastructure by connecting everything through essential semiconductor and software technology. They serve global enterprise organizations with complex, high-stakes infrastructure requirements that demand maximum reliability. Broadcom sets itself apart by providing comprehensive solutions across both hardware semiconductors and enterprise infrastructure software at global scale.

Who it is for

Global enterprise IT leaders, infrastructure engineers, system architects, and corporate technology executives.

Values

Mission-critical reliabilityGlobal enterprise scaleInfrastructure innovationInterconnectivity

Look and feel

Sharp corners, balanced layout, gradients, enterprise, corporate.

Reads as

enterprisecorporatecleanstructuredtech

Recurring motifs

framed video cards with play buttonsdark patterned banners with subtle line grid backgrounds
Theme
light
Corners
sharp
Density
balanced
Borders
solid
Shadows
subtle
Gradients
yes
Icons
outlined
Illustration
line-art
Photography
full-color
Imagery shows
modern architecture, glass buildings, server hardware, high-tech components
Imagery composition
framed media player, light gradient overlays, geometric grids
Imagery grading
vibrant blues and cool tones

Motion

Functional, subtle interface feedback featuring quick 200ms hover transitions and steady linear animations.

Signature effects

200ms button and link hover transitionsBackground indicator shifts
Intensity
minimal
Speed
fast
Easing
linear and short-duration state transitions
Scroll animations
no
Hover effects
yes
Honours reduced motion
no

Voice

The voice reads Enterprise, Authoritative, Direct, Technical.

Tone

EnterpriseAuthoritativeDirectTechnical

Voice

ProfessionalReliableCorporateSolution-oriented

Words it uses

SemiconductorsInfrastructure softwareMission-criticalGlobal enterprisesConnecting Everything

Words it avoids

DisruptiveGimmickyFunCasualPlayful
Calls to action
Direct, functional, and action-oriented enterprise callouts.
Headline case
title
Hero metadata
Bold, clear, high-level corporate assertion
Meta description
Direct, capability-focused enterprise positioning
The recordwhat we measured, and how sure we are

How the brand reads

Broadcom Inc. is a global technology leader that designs, develops, and supplies semiconductor and infrastructure software solutions for enterprise environments.

Known for

Semiconductor hardware solutionsEnterprise infrastructure softwareMission-critical technology systemsGlobal connectivity infrastructure

Design personality

Clean, light-mode corporate structure dominated by crisp off-whites (#F8F8F8), grounded with deep slate blues and striking red brand accents.

Design conventions

Light neutral canvas backgroundsStructured enterprise grid systemHigh-contrast dark typography and primary blue/red accents

Writing style

Concise, precise, enterprise-focused phrasing that emphasizes scale, mission-critical stability, and capability without unnecessary jargon.

Audience, inferred

Enterprise technology decision-makers, CTOs, CIOs, and system engineers managing complex digital infrastructure.

Values, inferred

Enterprise reliabilityMission-critical performanceScalabilityGlobal connectivity

Applying the brand

Design slides on a clean light canvas (#F8F8F8) using deep slate blue (#2D2247, #1C1A34) for key structural elements and headings. Use vibrant red (#CC092F) sparingly for callouts, stats, or key focal points. Keep layouts highly structured, professional, and dense with content.

Spacing and accessibility

Base unit
8px
Scale
0.5 · 1 · 2 · 3 · 4 · 6 · 8
Content margin
24px
Contrast target
AAA
Minimum font size
16px
Colourblind safe
yes

How this was read

Platform
Generic
Overall confidence
0.83
Font confidence
1.00
Schema version
v2

The score was built from

Logo found (favicon)Primary color extractedSecondary color extractedFonts found: InterCompany name found: Broadcom Inc.

Confidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.

Read something wrong? Sample it again — this page follows within 15 minutes.

Confidence per field · 19 fields
description
0.00
industry
0.00
tagline
0.00
accessibility.contrast_target
0.30
contrast
0.30
audience
0.85
brand_intelligence
0.85
colors
0.85
copywriting
0.85
font_availability
0.85
fonts
0.85
logo_description
0.85
motion
0.85
name
0.85
positioning_statement
0.85
tone
0.85
values
0.85
visual_style
0.85
voice
0.85

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curl https://api.extractbrand.dev/v1/brands/broadcom.com \
  -H "Authorization: Bearer YOUR_API_KEY"
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