
Box
Confidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.
The kit
Brand colours
Click a colour to copy its hex.
Also on the page · 7 colours
Fonts
- Headline case
- none
- Headline tracking
- normal
- Headline weight
- bold
Logo

A bold, lowercase typographic logo reading 'box' in a clean sans-serif typeface, rendered in primary blue.
Sampled from the mark
- Source
- jsonld-org
- Lightness
- 0.65
- Transparent
- no
The page we read
The capture every value above was read from. Its top, at readable scale.

The read
The company
Positioning
Box provides an intelligent content management platform that empowers enterprise teams to automate workflows, collaborate securely, and protect sensitive data. By integrating native AI directly into content processes, Box enables organizations to extract value, execute e-signatures, and automate business functions at scale. The platform differentiates itself through end-to-end data security and seamless integration across thousands of business apps.
Who it is for
Enterprise organizations, IT leaders, operations teams, and knowledge workers seeking automated and secure content management.
Values
Intelligent AutomationSecure CollaborationEnterprise ProtectionSeamless IntegrationLook and feel
Pill corners, spacious layout, gradients, tech-forward, enterprise.
Reads as
tech-forwardenterprisecleanmoderngradient-accentedRecurring motifs
faint grid linessubtle curved wireframe pathsgradient text effects- Theme
- light
- Corners
- pill
- Density
- spacious
- Borders
- solid
- Shadows
- elevated
- Gradients
- yes
- Icons
- outlined
- Illustration
- flat
Motion
Subtle and purposeful motion that emphasizes smooth content transitions and continuous background activity, such as a width-expanding text rotator and a continuously looping client logo stripe.
Signature effects
hero text width rotation on loadcontinuous horizontal scrolling logo stripeLibraries detected
lottie- Intensity
- subtle
- Speed
- moderate
- Easing
- ease and linear timing curves
- Scroll animations
- no
- Hover effects
- no
- Honours reduced motion
- yes
Voice
The voice reads Professional, Authoritative, Innovative, Efficient.
Tone
ProfessionalAuthoritativeInnovativeEfficientVoice
ConfidentClearSolution-orientedDirectWords it uses
Intelligent Content ManagementBox AIWorkflow AutomationSecurely work togetherExtract structured dataWords it avoids
Simple cloud driveBasic storageManual data entryUnsecured file sharing- Calls to action
- Action-driven and feature-oriented, using direct verbs like 'Unlock', 'Extract', and 'Build'.
- Headline case
- title
- hero headline
- Concise, high-impact combination of core themes ('Content + AI').
- navigation labels
- Descriptive and value-focused, linking features directly to business benefits.
The recordwhat we measured, and how sure we are
How the brand reads
Box is an enterprise cloud content management platform that integrates AI to automate workflows, enable secure internal and external collaboration, and protect sensitive data.
Known for
Cloud storage and file sharingEnterprise content securityBox AI and workflow automationDigital e-signaturesDesign personality
Professional, clean, and modern light-mode interface dominated by expansive white space punctuated by vibrant vibrant blue and purple accents.
Design conventions
Light background surface (#FEFEFE)High contrast blue primary CTAs (#0061D5)Structured navigation categories with explicit value descriptionsPurple accent highlightsWriting style
Uses clean title-case headers alongside short, benefit-driven subheadings that emphasize intelligent capability, scale, and security.
Audience, inferred
IT leaders, enterprise operations teams, and business decision-makers looking to streamline content processes securely.
Values, inferred
Intelligent AutomationSecure CollaborationEnterprise ProtectionSeamless IntegrationApplying the brand
Design decks using a clean light-mode layout dominated by pure white (#FEFEFE) background canvas. Use deep royal blue (#0061D5) for key callouts, primary buttons, and active states, with vivid purple accents (#C305BA) for highlighting AI features. Maintain high readability with dark slate text (#151F26).
Spacing and accessibility
- Base unit
- 8px
- Scale
- 0.5 · 1 · 2 · 3 · 4 · 6 · 8
- Content margin
- 24px
- Contrast target
- AAA
- Minimum font size
- 16px
- Colourblind safe
- yes
How this was read
- Platform
- Generic
- Overall confidence
- 0.67
- Font confidence
- 1.00
- Schema version
- v2
The score was built from
Logo found (jsonld-org)Primary color extractedSecondary color not foundFonts found: InterCompany name found: BoxConfidence is 0 to 1 — a low score is reported, never hidden. Set a floor in your own code and fall back to your defaults below it, rather than shipping the raw score as certainty.
Read something wrong? Sample it again — this page follows within 15 minutes.
Confidence per field · 19 fields
- description
- 0.00
- industry
- 0.00
- tagline
- 0.00
- accessibility.contrast_target
- 0.30
- contrast
- 0.30
- audience
- 0.85
- brand_intelligence
- 0.85
- colors
- 0.85
- copywriting
- 0.85
- font_availability
- 0.85
- fonts
- 0.85
- logo_description
- 0.85
- motion
- 0.85
- name
- 0.85
- positioning_statement
- 0.85
- tone
- 0.85
- values
- 0.85
- visual_style
- 0.85
- voice
- 0.85
Get this as JSON
GET /v1/brands/box.com
curl https://api.extractbrand.dev/v1/brands/box.com \
-H "Authorization: Bearer YOUR_API_KEY"Sampled from box.com on . Own this brand? Claim it or report this page.